Let's Talk About Ads

True Style Never Dies

I'm mildly intrigued by the new Gap commercial that's been running constantly on tv. By mildly intriged, I mean that it amuses me but does not make me want to buy jeans any time soon. I don't go out to buy jeans unless I need to, but maybe, if Gap is lucky, I'll have that commercial in mind when I'm considering which brand to get.

I like the part at the very end when the logo comes up. I like how it fits Gap's image in that it's hip yet slightly artsy and interactive. And the logo interacts with the rest of the commercial.

The only thing I don't like about it is that it disturbs my Daily Show watching experience, but any commercial that runs during this time slot shares this annoying trait.

posted by Sarah @ 11:37 PM